The property’s price — with the market next to it
Before you meet the owner: the market benchmark shows where the price per m² stands against live listings, and a CMA from your deals gives a suggested price and a report to leave on the table.
Try one valuation before the meeting
A demo with a made-up property and made-up listings: the market benchmark, the comparables behind it and a CMA for the owner.
- Price per m²
- € 1 792
- Against the market
- —
- CMA
- —
- A benchmark, not a valuation
It compares asking prices of live listings, not deal prices. It tells you where the price stands against the market.
- The closest place
The area if it has at least 8 comparables; otherwise the city, then the region. Confidence is high with 20+ in the area.
- CMA from your deals
The comparative analysis starts from the agency’s own sales and gives a price range with a confidence level.
A quick look and an analysis for the owner
| Market benchmark | CMA | |
|---|---|---|
| Where the data comes from | Live listings in OptiShare | Your sales in the last 12 months, then active listings |
| What it compares with | Same type and deal, size ±30% | By the features you choose |
| What it tells you | €/m² against the median, a range and confidence | A suggested price range and confidence |
| Document | — | A report, saved as a PDF too |
| Plan | Pro | Core and up |
- The benchmark uses asking prices of active listings, not deal prices — a benchmark, not a valuation.
- Average prices by location from your own listings and deals are on the separate “Average prices” screen.
How a CMA is made
Open it from the property
The CMA starts from the property itself — its data is already in the system.
The comparables
Sales in the last 12 months and, if there are too few, active listings — by the filters you pick.
The adjustments
Each comparable is adjusted for the difference in size and other features.
The report
A price range, confidence and the local market — average deal price, days on the market and discount. Saved as a PDF too.
Frequently asked about market analysis
What does the market benchmark compare the price with?
With asking prices of live listings of the same type and deal, sized within ±30% of yours. First in the area; if it has fewer than 8 comparables — the city, then the region. You get the median price per m², a range and a confidence level.
What is the difference between the benchmark and a CMA?
The benchmark is a quick look at the live market by asking prices. A CMA is an analysis from your deals and listings — with adjustments, a suggested price and a report for the owner.
Which plan are they in?
CMA comes with Core and up. The benchmark against the live market is in Pro, together with price history in OptiShare.
Can I show the analysis to the owner?
Yes. The CMA report is saved in the system and also opens as a PDF — with the suggested price and the local market.
What if there aren’t enough comparables?
The benchmark says so plainly instead of showing a figure from three listings. Below 8 comparables confidence is low, and below 3 there is no result.
The analysis and what comes next
A price you can back up
In the demo we run the benchmark and a CMA for one of your properties.


