Connected to everything you already use
Your listing goes out to ten portals, ad leads come in by themselves, and new properties reach your social channels without you. Pick an integration and see how it works, live.
OptiEstateeverything runs through hereOne place instead of ten
the listing goes out, updates and comes down by itself
new properties go out as posts without you
Claude, ChatGPT and Gemini CLI work with your data
Meta, LinkedIn and ChatGPT are pulled by themselves
All integrations
Filter by type or search by name. Every integration has its own page with a demo.
Portals
The listing goes out, updates and comes down by itself
imot.bgWith the 500-property plan — by itself through the API, VIP too. Without it, the extension fills in the form for you.
goes outcomes in
alo.bgA listings feed and an import the system starts itself — IDs and statuses come back.
goes outcomes in
imoti.netAn XML feed and an import request — free, with listings in 19 countries.
goes out
OLX.bgOLX’s Partner API with OAuth sign-in — on a business account.
goes outcomes in
IndomioAn XML feed with no passwords — free, with text in Bulgarian and English.
goes out
Sakvartirantite.bgRentals only — listings go through a feed, no sign-in.
goes out
IMI.bgREST API — 200 operations a month free, tokens beyond that.
goes outcomes in
DomazaAn API to a portal in 192 countries and 50 languages — for properties abroad too.
goes outcomes in
RealistimoAn XML feed and import — the portal translates the listing into 6 languages itself.
goes outcomes in
Svobodni-kvartiri.comAn XML feed the portal crawls — free, for rentals, nightly stays and sales.
goes outAds and leads
Lead forms arrive as enquiries, and the platforms learn who reached a deal
Lead-form leads come in by themselves, and Meta learns who reached a viewing and a deal.
comes ingoes outGoogle AdsLead forms from your Google ads arrive as enquiries, and Google Ads learns who called or wrote from your site.
comes inLinkedIn AdsNewLeads from LinkedIn forms come in every 5 minutes, and ad spend every 6 hours.
comes ingoes outChatGPT adsSpend is pulled every 6 hours, and every ad shows its enquiries and cost per lead.
comes ingoes out
MailjetEmail campaigns and newsletters go out via the agency’s Mailjet, and bounces and unsubscribes drop off by themselves.
goes outcomes inGoogle Analytics 4 and Search ConsoleVisits and lead stages in GA4 — and which searches find you on Google.
goes outcomes inSocial channels
New listings and price drops go out by themselves
New listings, price drops and new projects go out as posts by themselves.
goes outGoogle Business ProfileReviews answered from the system, calls and directions — without opening Google.
comes ingoes outTelegramNew properties go out to the agency’s channel by themselves.
goes outViberNew properties go out to the agency’s Viber channel by themselves.
goes outDiscordNew properties go out to a Discord channel by themselves.
goes outAI assistants
Your assistant reads and writes in the system over MCP
Services
Maps, telephony, SMS, calendar and credit — what the agency already uses
UniTalkOne-click calls, a call log and recordings — next to the contact.
goes outcomes in
SMSAPINewSMS to the client by themselves — on an enquiry, a viewing and a signature, from the agency’s account.
goes outcomes inGoogle, Apple and Outlook calendarViewings, meetings and tasks show up in your calendar by themselves.
goes out
CreditMallA mortgage calculator and loan request right in your listings.
goes outGoogle Maps and MapboxA map of properties and addresses — with Mapbox, projects are in 3D.
goes outBrowser extensionFills in the imot.bg and Facebook forms with data from the system.
goes outOptiShareA shared base of 200,000+ listings and searches between agencies.
goes outcomes inSecurity and speed
The foundation the agency site stands on
Protection and speed for the agency website.
Bunny CDNProperty photos — fast, from anywhere.
Coming soon
In the works now
EvrotrustQualified electronic signature.
soonCard payments.
soonChanges in the calendar come back to the system.
soonChanges in the calendar come back to the system.
soonNotifications in team channels.
soonChannel notifications — in development.
soonNo such integration yet — write to us and we’ll consider it.
Out from you, in to you
Out from you
Listings, posts, emails and ad events leave the system — in each platform’s own template.
In to you
Form leads, ad spend, reviews and calls come into the system by themselves.
And stays in sync
A change in one place reaches everywhere — a new price, a sold property, a new lead status.
Frequently asked about integrations
Do integrations cost extra?
Portals, ads, social channels and services are part of the OptiEstate plans. You may pay the platform itself separately — for example a portal plan, your ad budget or your SMS in SMSAPI.
Which property portals does OptiEstate support?
Ten: imot.bg, alo.bg, imoti.net, OLX.bg, Indomio, Sakvartirantite.bg, IMI.bg, Domaza, Realistimo and Svobodni-kvartiri.com. The listing goes out to all of them from one place.
Which ad platforms are connected?
Meta (Facebook and Instagram), Google Ads, LinkedIn Ads and ChatGPT ads. Leads from Meta, Google and LinkedIn forms arrive as enquiries, and spend from Meta, LinkedIn and ChatGPT is pulled in by itself every 6 hours.
Can I use my own AI assistant?
Yes. Claude, ChatGPT, Gemini CLI and any assistant on the MCP standard connect to the system and see only what the employee is allowed to see.
The integration I need is missing. What now?
Write to us via the Partners page. Evrotrust, Stripe, two-way Google and Outlook calendar, Teams and Slack are already in the works.
See the integrations with your own listings
In the demo we show how one listing reaches the portals and how an ad lead reaches the agent.