OptiEstate - real estate agency software
Features
FeaturesEverything an agency needs, in one system

Point at a feature to see what it does. Each has its own page with a demo you can try live.

All features
18 pages with a live demo
Properties and listingsProperties and listingsNew developments360° toursMarket analysis (CMA)
Marketing and salesPortal publishingAgency websiteMarketing studioOptiShare
Clients and enquiriesEnquiries and routingContact fileProperty matching
Viewings, contracts, dealsCalendar, viewings and tasksContracts and e-signatureDeals and commissionsFinance
Team and managementTeam and reportsTeam goalsTeam handbookSecurity and access
OptiAI22 AI features — from the listing description to the contract.AI connector121 tools that let Claude, ChatGPT and Gemini work in the system.Browser extensionNewimot.bg without the 500 plan, Facebook and “This listing”.
Integrations
IntegrationsConnected to everything you already use

Portals, ads, social channels and AI assistants. Every integration has its own page with a demo.

All integrations
28 pages with a live demo

Coming soon: Evrotrust, Stripe, Google Calendar — two-way, Outlook Calendar — two-way, Microsoft Teams, Slack

Portalsimot.bgalo.bgimoti.netOLX.bgIndomioSakvartirantite.bgIMI.bgDomazaRealistimoSvobodni-kvartiri.com
Ads and leadsMeta — Facebook and InstagramGoogle AdsLinkedIn AdsNewChatGPT adsMailjetGoogle Analytics 4 and Search Console
Social channelsFacebook, Instagram and ThreadsGoogle Business ProfileTelegramViberDiscord
AI assistantsClaude, ChatGPT and other AI (MCP)
ServicesUniTalkSMSAPINewGoogle, Apple and Outlook calendarCreditMallGoogle Maps and MapboxBrowser extensionOptiShare
Why OptiEstate
Why OptiEstateBuilt in Bulgaria, for the Bulgarian market

Portals work out of the box, contracts follow Bulgarian templates, and support answers in Bulgarian around the clock.

How to choose software
Who it is forReal estate agenciesDevelopers and buildersFrom 1 to 100 agents
TrustAgency dataSecurityClient story
The companyWho we arePartners
Resources
ResourcesKnowledge, tools and help

Articles on running an agency, free calculators for your clients and 24/7 support.

Go to the blog
LearnBlogHow to choose softwareReal estate software
ToolsCalculatorsAgency diagnostic
HelpHelp CenterFAQUrgent: 0899 707 856
Pricing
Request Demo
Features
AI and the extension
OptiAIAI connectorBrowser extensionNew
Properties and listings
Properties and listingsNew developments360° toursMarket analysis (CMA)
Marketing and sales
Portal publishingAgency websiteMarketing studioOptiShare
Clients and enquiries
Enquiries and routingContact fileProperty matching
Viewings, contracts, deals
Calendar, viewings and tasksContracts and e-signatureDeals and commissionsFinance
Team and management
Team and reportsTeam goalsTeam handbookSecurity and access
All features — a demo for each
Integrations
Portals
imot.bgalo.bgimoti.netOLX.bgIndomioSakvartirantite.bgIMI.bgDomazaRealistimoSvobodni-kvartiri.com
Ads and leads
Meta — Facebook and InstagramGoogle AdsLinkedIn AdsNewChatGPT adsMailjetGoogle Analytics 4 and Search Console
Social channels
Facebook, Instagram and ThreadsGoogle Business ProfileTelegramViberDiscord
AI assistants
Claude, ChatGPT and other AI (MCP)
Services
UniTalkSMSAPINewGoogle, Apple and Outlook calendarCreditMallGoogle Maps and MapboxBrowser extensionOptiShare
All integrations — a demo for each
Why OptiEstate
Who it is for
Real estate agenciesDevelopers and buildersFrom 1 to 100 agents
Trust
Agency dataSecurityClient story
The company
Who we arePartners
How to choose software
Resources
Learn
BlogHow to choose softwareReal estate software
Tools
CalculatorsAgency diagnostic
Help
Help CenterFAQUrgent: 0899 707 856
Go to the blog
Pricing
Request Demo
Blog

Portals and listings

All articles on Portals and listings. Back to the whole blog.

AllPortals and listingsSales and clientsSoftware and AI
  • Portals and listings21 October 20266 min read

    Your listings on imot.bg without the import and without retyping

    The automatic imot.bg connection requires a 500-active-listing package. If you don’t have one, you don’t have to retype every listing field by field.

  • Portals and listings1 September 20267 min read

    How to post one property to 10 portals without entering it ten times

    If entering one listing across every portal takes you a quarter of an hour, forty listings a month is a day and a quarter. Here is where the loss comes from and the three ways to close it.

  • Portals and listings19 May 20266 min read

    One property in five agencies: why that lowers the price

    Owners think five agencies mean five times the buyers. The buyer sees something completely different.

  • Portals and listings17 March 20266 min read

    A listing description that does not read like every other one

    "Cosy apartment in a communicative area, close to all amenities." That sentence appears in thousands of listings and tells nobody anything.

  • Portals and listings13 January 20266 min read

    How to photograph a property so it sells

    The photo decides whether the listing gets opened at all. Preparation takes an hour, and the difference shows up in the number of enquiries.

OptiEstate - real estate agency software

One system for selling property — from the listing and the portals to the deal.

Real estate agencieslistings, clients, portals and website Developers and buildersselling unit by unit

0899 707 856 contact@techtonify.com

Product

  • Features
  • Integrations
  • Marketing
  • OptiAI
  • AI connector
  • Browser extension
  • Pricing

Resources

  • Blog
  • Calculators
  • Diagnostic
  • Real estate software
  • How to choose software
  • From 1 to 100 agents
  • The agency’s data
  • Security

Company

  • Who we are
  • Client story
  • Partners
  • Careers
  • Techtonify blog
  • Contact

Support

  • FAQ
  • Help Center
  • Documentation
  • API
  • llms.txt
Ask AI about OptiEstate

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Features OptiAI Demo Pricing
Features
AI and the extension
OptiAIAI connectorBrowser extensionNew
Properties and listings
Properties and listingsNew developments360° toursMarket analysis (CMA)
Marketing and sales
Portal publishingAgency websiteMarketing studioOptiShare
Clients and enquiries
Enquiries and routingContact fileProperty matching
Viewings, contracts, deals
Calendar, viewings and tasksContracts and e-signatureDeals and commissionsFinance
Team and management
Team and reportsTeam goalsTeam handbookSecurity and access
All features — a demo for each
Integrations
Portals
imot.bgalo.bgimoti.netOLX.bgIndomioSakvartirantite.bgIMI.bgDomazaRealistimoSvobodni-kvartiri.com
Ads and leads
Meta — Facebook and InstagramGoogle AdsLinkedIn AdsNewChatGPT adsMailjetGoogle Analytics 4 and Search Console
Social channels
Facebook, Instagram and ThreadsGoogle Business ProfileTelegramViberDiscord
AI assistants
Claude, ChatGPT and other AI (MCP)
Services
UniTalkSMSAPINewGoogle, Apple and Outlook calendarCreditMallGoogle Maps and MapboxBrowser extensionOptiShare
All integrations — a demo for each
Why OptiEstate
Who it is for
Real estate agenciesDevelopers and buildersFrom 1 to 100 agents
Trust
Agency dataSecurityClient story
The company
Who we arePartners
How to choose software
Resources
Learn
BlogHow to choose softwareReal estate software
Tools
CalculatorsAgency diagnostic
Help
Help CenterFAQ
Go to the blog
0899 707 856